TravisWieser

Experience

1. Apr 2021 to presentDresser, WI

   Marketing & Business Systems Manager - C-Aire Compressors

   • Manage marketing across company websites, analytics, email, social media, CRM, trade shows, product launches, advertising, sales literature, and creative projects.
   • Work with sales, engineering, service, and leadership to document requirements and improve business processes and software.
   • Built customer-facing tools including the C-Aire Compressor Builder, Competitor Cross Reference, Dry System Capacity Calculator, and Fire Sprinkler System Volume Calculator.
2. Apr 2018 to Apr 2021Maiden Rock, WI

   Marketing Manager - Wieser Concrete Products, Inc.

   • Managed marketing for a precast concrete manufacturer, including product promotion, market expansion, product launches, and sales support.
   • Managed the website, social media, newsletters, trade shows, advertising, company events, internet and VoIP systems, and photo and video work.
3. Jul 2017 to Dec 2017Wisconsin Dells, WI

   Marketing Coordinator - Bluegreen Vacations

   • Promoted from OPC to In-House Marketing after training and finished as the department's top representative multiple times.
   • Earned the Bluegreen Club 30 award for maintaining a 30% or higher success rate with non-owners.

Featured projects

• Competitor Cross Reference Tool

  C-Aire

  Decodes competitor fire protection compressor part numbers and recommends comparable C-Aire models for dry pipe and preaction sprinkler systems.

• Compressor Dry System Capacity Calculator

  C-Aire

  Calculates fire sprinkler system volume, recommends compressor capacity, and provides dry valve air pressure ranges using NFPA 13 requirements and manufacturer data.

• C-Aire Compressor Builder

  C-Aire

  Guides users through compressor options and generates a valid C-Aire part number with specifications, part-number decoding, comparison, sharing, printing, and quote request options.